Posts Tagged ‘search engine optimisation’
Web searches are categorised into 3 types
Monday, February 25th, 2008
Early examples of such work come from Broder (2002), who highlighted the different forms of queries that users of Web search engines issue. He classified queries into navigational queries (where goal is to find a particular web site; informal queries (where the user is seeking information on a particular topic and transactional queries (where the user is looking to find sites, which themselves have to be searched to locate required information) (Amati et al 2007: 597).
Amati, G., Carpineto, C. & Romano, G. (2007) Advances in Information Retrieval, Springer
Tags: search engine optimisation
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